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Here is a complete checklist to help you develop all the elements of a good story for the news media. Many small businesses are still confused about how to develop a really good story. Use the following point system to figure out just how strong your story is. Read More

Okay, so I admit I'm one of those avid fans of Twitter : @girlopinion. So let me dive in to one of the most talked about social media, micro-blogging site these days — Twitter! I just wanted to add (hopefully) more value by giving you some Twitter Tips! Read More

A lot of industries are fretting the worst. There are a lot of legitimate reasons to worry, but the biggest risk is letting our concerns distract us from the opportunity before us. Read more from Behance Founder Scott Belsky. The recession is a fantastic time to strengthen your business—and ultimately be more successful. However, to make use of t Read More

Word of mouth ideas. Read More

Referral-based marketing is one of the most cash-flow positive, sustainable, cost-effective marketing plans for any business. And seeking testimonials from customers is a great source of innovations to keep your company growing. How? Well, during the conversation the customer will tell you what they like and don't. You can build future solutions Read More

The power of small business rests in large part on its ability to inspire and connect its greatest asset: its employees. Why not expand that to include customers, vendors and partners? Read More

By daring to become an early adopter. Social networking in particular is one realm into which many businesses were loath to venture a few years ago, but its appeal for marketing—especially in a sour economy—is undeniable. Read More

Arjun Dev Arora, Founder of ReTargeter, joins host Anita Campbell and co-host Brent Leary, to share strategies to increase your businesses sales, bolster your brand - and bring your customers right back to you. Read More

The reports of diving revenues and continued economic downturn have many businesses rethinking any visions of growth projections. The hot phrase these days is, “flat is the new up.” And that may indeed be your most prudent short-term strategy — focus on ways that allow you to hang on and retain the business you currently enjoy rather than flitter Read More

There is a cliche that many people often share about history, and how it is written by the victors. The conquerors across the world, for the most part, are the ones who transcribed the history for others to read. We have terms like "revisionist history" to account for the fact that we realize the truth may be quite a bit grayer than those histor Read More