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A few weeks ago I was walking a site owner and his team through an SEO audit of his site and was explaining the importance of building a strong and diverse link portfolio, especially since Google’s Penguin update was designed to target “unnatural links.” When I was just about ready to move on to th Read More

There is plenty to like about blogging. It’s cost effective, straightforward enough to grasp at just about any experience level, and plays extremely well with others. These days, you mostly hear about blogginng being combined with social media. There’s a lot of potential there, but since that pairi Read More

The PR Verdict: A (PR Perfect) for Prince Harry. He turned a potential scandal into a way to bring his generation closer to the crown. If Buckingham Palace is smart, they’ll continue to rap Harry’s knuckles—and keep him in front of his adoring public, continuing his mother’s legacy: He is the Peopl Read More

Color is magic in its own that makes the reader want to tune in to your website—or turn their backs on it. Read More

An often overlooked aspect of management is fostering a healthy work environment in which employees feel the freedom to take off work when they are under the weather. Here’s how you can spot the signs of an impending epidemic and help an employee make the right decision about coming into work witho Read More

What is the best way to conduct customer service if you are just a small store? Here are some tips and tricks that we use with our online shop. Read More

Among other things, Google’s Penguin update went after sites that didn’t diversify their anchor text list. This meant the majority of the inbound links to their site were using the same anchor text phrases time and time again (like if 70% of the links pointing to this site said “SEO blog.”) It’s ve Read More

We asked Nancy Georges, one of the leading customer service experts, a few questions about herself, what are the main elements of good customer service, the top 5 concerns of small businesses with respect to customer service delivery and where to learn more about customer service topics. Read More

Marketing With Twitter The Right Way Today I wanted to give a little something back to you, my reader and or follower. A helpful 37 page guide sharing all the Twitter strategies I have done and still do today that helped me reach over 10,000 Re-Tweets and took me from 0 to 100,000+ Twitter follower Read More

Does your email marketing campaign look good on mobile devices like tablets and mobile phones? These tips will help your email function well on most mobile devices. Read More