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When Warren Buffet speaks, people listen. Recently I happened to catch Warren Buffet on TV talking about how leaders should set business priorities... Read More

Scribe is an SEO software service that analyzes the content of web pages, blog posts, online press releases, you name it… at the click of a button. You can analyze any content via the Scribe Web application, or directly in your CMS with the integrated WordPress, Joomla, and Drupal versions.
With Scribe You’ll:
Optimize content faster
Eliminate guesswork about keywords
Employ SEO best practices
Preserve maximum readability
Increase targeted traffic Read More

It's Getting to be that time of year again when the eyes of private business people shift to the cost of providing Health Insurance for employees Read More

What happened to Generation X? They are generally defined as anyone born between 1965 and 1980, sandwiched between 80 million Baby Boomers and 78 million Millennials (Gen-Y). Gen-X has just 46 million members, making it the lost child demographic Read More

One of the few things your new marketing website can “do,” other than branding, is to build an in-house email marketing list for your business. In our opinion, if your website doesn’t get visitors to leave their contact information, you’ve wasted your money and your visitors’ time. If someone makes the effort to visit your site, there’s a good chance they’re interested in what you have to offer, even if they aren’t going to buy today.

It’s simple: give visitors an enticement to receive email from you, and use a form on your website to gather email addresses into a list of email subscribers. Then, send high-quality emails to your email list. This process is the most basic form of email marketing – and it works Read More

Our previous post, #1 – Tell Your Story Quickly, showed how to present what your company does as rapidly and effectively as possible. Now, we describe the kind of content you need to keep your site up-to-date – a process that simultaneously makes your company look dynamic, tells your story and makes search engines happy.
Second in a four-part series detailing the four most important things you must do with your new marketing website Read More

Tell your story quickly, update it regularly, collect contact information, measure – all with an eye to setting the stage to create, manage and improve your online marketing efforts.
First in a four-part series detailing the four most important things you must do with your new marketing website Read More

Interview with the author of Attention! This Book Will Make You Money, Jim Kukral, discusses the keys to earning attention online and more importantly how to capitalize on it and turn the attention into business. Read More

What are the social media errors practiced daily which you have noticed? Here is my list of 13 Horrific yet simple Social Media practices to avoid Read More

Sure eating ice cream always leaves a good feeling in your stomach, but Dairy Queen's Miracle Treat Day campaign, will leave you feeling satisfied in more ways than one. Check out this outstanding Feel-Good Marketing campaign Read More