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“How to attract talent to my startup...and retain it?” is the single most important question startup founders should ask themselves. If your startup consists of just you and you’re looking to take the exhilarating step toward growth, your future largely depends on your first employees. Learn how to Read More

Ghostwriting can be a very rewarding career. If you know how to organize ideas and how to use words to express them, you could be a ghostwriter.

If you are Canadian, there are a few extra reasons why you might want to be a ghostwriter. Let’s look at those, but first let’s look at the reasons why Read More

Executing a good onboarding program is no mean accomplishment. Some companies however, have managed to set a nice blueprint for how employee onboarding should play out.
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A product strategy can help you understand your place in the market and develop a product that can thrive in your niche. Read More

When done right, a freemium model can reap the benefits of giving an interested customer a taste of your product's value. Though converting a freemium tier customer to a paid plan requires careful observation of specific metrics, to find what value they're gaining and how to retain them as a custom Read More

Finding the right employee for your business takes effort and planning. Make sure your hiring process is set up to do it efficiently. Read More

The world of e-commerce is highly competitive. If you’re selling merchandise online, you are up against thousands and thousands of other web pages doing the exact same thing. So, you need to make sure that you stand out from the crowd for all the right reasons. Read More

Do you feel like the productivity of your workplace is not as high as it could be? That may be because your workers are just not motivated enough. However, you will be glad to know that there are plenty of ways to boost your employees’ motivation and here are just some of them. Read More

Ready to hire a ghostwriter? You are probably wondering if you need a ghostwriter contract. The answer is "yes", and here's what to include. Read More

Want to improve your user experience, work faster, and eliminate waste? Learn how to get started with Lean UX, its process, and a super-practical case study. Read More