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If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. There are many ‘experts’ out there telling you how to do it, or even offering their services. But very few are talking about how to measure your results and retu Read More

Tips for launching a startup on a frugal budget, while not missing out on crucial tools and branding opportunities. Read More

Testimonials are not just something to make you feel good. Sure, people are saying nice things about you and your company, so that does feel good. But if you use them well, testimonials can be your best sales tool. Read More

It's 2019 and I see way too many website owners overlooking SEO techniques that are more than fly by night SEO Trends. Here's what you need to focus on. Read More

Every business needs to start using video in their marketing.
Video humanizes and personalizes your brand. This is all part of building your personal brand, or as I write in my book “Celebrity CEO” (coming out April 2019), it’s an important part of the process of getting attention and educating yo Read More

Americans spent more money than the combined GDP of 39 countries on their pets in 2018, which was a whopping $72 billion. With such a big market, it is easy to see the big opportunities in the business of all things canine.
A new infographic presented by TruDog and developed by NowSourcing titled, Read More

Domain Authority is a well-known metric throughout the SEO industry, but what exactly is the right way to use it? In this Whiteboard Friday, Cyrus Shepard explains what's new with the new Domain Authority 2.0 update and how to best harness its power for your own SEO success. Read More

We’ve created a comprehensive guide to help de-mystify and de-stress the process of starting an Etsy shop. Learn branding basics, how to create listings, product pricing, financial and legal details – even marketing and long-term strategy – everything you need to succeed as an Etsy entrepreneur.
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Some people think it’s strange whenever I refer to the “business of blogging.” That’s because for people who don’t blog, they still think most of it is personal diaries and not something that can be used for business.


Truth be told, even blogs that are more personal than business related have Read More

This post walks you through 7 types of affiliate marketing links, providing you with everything you need to know about affiliate creatives, how they look, how they work, and how to best support your affiliates (and your affiliate programs) with/through them. Read More