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Credit card banks aren't through cutting credit card lines. By 2010, about 20% less credit -- a drop of $1 trillion -- will be available via plastic. Small businesses, about half of which rely on credit cards either to finance their operations or as a safety net, will feel the pinch. Higher credit lines won't come back after the recession, eith Read More

Within a half hour period, magazines deliver more than twice the number of ad impressions as TV and more than six times those delivered online, according to a new study. The research also found that though TV doesn't deliver as many ads per half hour as magazines, net recall of TV ads was almost twice that of magazine ads. Meanwhile, magazines Read More

The founder of Silicon Alley Reporter and Mahalo.com offers advice from the trenches to entrepreneurs in trouble. We're going to find out who the real entrepreneurs are in 2009 because they are going to spend another 12 months, on top of the last six, cleaning up the mess. It will be two years of total pain, so before we go any further, you g Read More

Whether you are a writer, web developer, graphic designer or virtual assistant; there are more and more online opportunities every day for freelancers who want to work from home—either full time or to supplement their existing income. Here is a list of 10 excellent online resources that you can use to start and operate a successful freelance care Read More

Maybe your fixed costs are not as fixed you think. With the recession continuing in full force, you may find that everyone — from the company that supplies your office with water to your neighborhood banker — is willing to renegotiate their existing arrangements with you to keep your business. Closely analyze every contract you have and look Read More

Renowned copywriter Robert Lerose, who specializes in direct response advertising, and William Fridrich, who co-invented the "magalog" direct mail promotion, have more than 50 years of combined experience. Here, they offer four promotional copywriting tips that small businesses should take to heart before developing a direct mail marketing campa Read More

Here's a great article about how to find the superstars who will grow your business, and well as how to retain your top talent. Great advise and very much needed in the current climate. Read More

Generational change is notoriously one of the greatest challenges in management. With the exception of the early years, it is the most dangerous time for a business. Many successful businesses fail to make the change and simply fold. Read More

A list of online resources for sourcing and generating leads. Read More

When the going gets tough, the tough get... cheap. Today, a good marketing idea has to be as inexpensive as it is clever. In part 1 of a two-part series, here are five inexpensive suggestions that can lead to productive results. Read More