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Channel partner management is only as good as the technology used to track, monitor and supervise your indirect sales force Read More

Global marketing is much different than the national marketing you’re currently used to. Languages vary, target demographics vary, and popular marketing tactics vary when you move from country to country. Learn 5 simple strategies to help you succeed online. Read More

The client who emails you on Friday night to add something to the project before disappearing until Monday... The Skype connection who wants to pick your brain at 3:30 a.m.... The self-proclaimed connector who sends generic LinkedIn invitations... Read More

Top Business Lessons from The Profit’s Marcus Lemonis

Marcus Lemonis may just be the best thing that’s happened to American entrepreneurship in a decade or more. I say this not only because he’s an inspirational rags-to-riches success story, but because he is showing us all how to put the fun ba Read More

How do people become truly influential in the social age? If you, like me have been raised with the notion that celebrities, sports stars and politicians were influential because of what they do and not who they are – we’re on the same page. But when you actually [...] Read More

As a blogger I’m sure there’s nothing you’d love more than to get in front of the audience of an influencer. I know from my own experience it’s exciting to get in their circles and it also helps build an audience. Read More

While it’s tempting to chase the latest social marketing trends, spreading yourself too thin and not fully understanding the various platforms will only hurt your marketing efforts. Before deciding which social platforms to be a part of make sure that you take these aspects into consideration. Read More

Finding the correct barcode printer for your small business can be challenging because there are so many available options. If you don’t know what to look for, the process can be overwhelming. Answering the following four questions before you start shopping will make the selection process smooth an Read More

Instead of walking through the interface, let me run through seven juicy ways I have discovered this tool can be harnessed to boost your business, some of which you will find “du-uh” obvious, others of which you’ll find “Hey, that’s refreshing!” (like cantaloupe with vanilla ice cream – go ahead an Read More

As part of my online store course, I've implemented a rewards system where students can accumulate points for participating in various activities in the class. One of the prizes is a full website critique which I'm sharing today. Read More