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Who is the best fit for your business? If you don’t know them inside and out, your Marketing isn’t as effective as it could be. Read More

Before you can even think about marketing your products and services, the first question that you need to ask yourself in this situation is – where are my potential customers and prospects hanging out on the Internet? Read More

"If you build it they will come." This is true in marketing too. But first you must build it - and that is a process! Read More

Why being too busy is a dangerous excuse for not marketing your small business. It can be a trap that could literally kill your business. Read More

Creating high quality content may not be an easy task considering the visuals that must be added and the social networks that need to be managed and nurtured. The elements that must be put into the content are often forgotten and this is what makes the campaign perform poorly. Here is a look at som Read More

You just poured everything you had into an epic piece of content.

You toiled over the perfect way to organize and present the information.

You figured out how to get all the info out while sounding smart and – dare I say it – engaging and entertaining.

It was a freaking hard job, and you’r Read More

In terms of helping you know who’s visiting your site, what they’re looking at, and shaping future content for your business, nothing beats Google Analytics. The best part about it? It’s absolutely free. And while yes, there are a lot of bells and whistles available in the platform, don’t let them Read More

Every business owner knows the higher you appear on the page in a Google search, the better your chances of getting found by customers, thereby increasing sales. The question is, how do you get a high ranking? Read More

Google Trends: “Top Charts” is a real-time list of the topics that are currently trending (referenced the most in bogs, articles, video, etc.) or being searched the most on Google. These charts can help you find real-time, relevant topics for blogs and social media posts. Read More

For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. P. Carey School of Business. The report also indicates that customer problem ex Read More