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While your long-form content is critical to your success, don’t over look the microcontent (tweets, for example) that grabs your readers’ attention and compels them to follow your links back to the in-depth articles revealing your expertise and how you serve. Read More

Forget about the famous Item 19-the earnings claim in the Franchise Disclosure Document. It doesn't matter. I don't care about franchisee earnings and I'll show you why you shouldn't either. Read More

If you work from home (or are thinking about it), you probably have millions of ideas about what you “should do”. I can vividly remember the first day I worked from home. I felt an intense excitement and nervousness at the same time. I dove right into my work, even though I didn’t really know what Read More

You have your camera set up.

The content of the video is spinning in your head.

You start recording.

Cut.

You plugin your camera to your computer and upload the video.

You decide to edit the video a bit and now…

A question what video streaming site should you choose? Read More

There has indeed been a lot of banter on the subject. Some have been in favor of them for a long time. But it is true, to date, many have thought of hashtags on Facebook annoying. Some have been loud in expressing they feel that hashtags on Facebook are like high heels on basketball players – mi Read More

If your small business is on Twitter to promote your product and services, why not take it to the next level and use Twitter as a customer service tool? Implementing a “customer service via Twitter” option can be one of the most effective ways of dealing with customer service issues.
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Imagine being able to attend a conference, from your home or office, where the speakers are from around the globe, with a new speaker and presentation every hour, all for free. The future is here. Read More

Even though Siri and Bing are apparently friends now (Siri in iOS 7 will use Bing as its search co-pilot), Microsoft is not yet ready to call a truce ... Read More

Are you a leader people willingly follow? Does your company embody a team-oriented culture where you work toward a common vision? Are you mentoring others? If that’s what you want in your company, EntreLeadership is for you. My experience at a recent EntreLeadership 1-Day Conference. Read More

Having a website isn't enough these days. You've got to be found. Here are easy tips to improve your company's online visibility. Read More