Can a small change to your website's action buttons make a big difference in conversions? Many conversion optimization cheerleaders suggest that larger buttons convert better, and some tests show even different colors can perform better. Marketing Sherpa credits cart button design as one of 7 tweaks that helped Newegg.com boost online sales by 30
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GPorter voted on the following stories on BizSugar
Call To Action Buttons - Does Size Matter?
Posted by morecowbell under Online MarketingFrom http://www.getelastic.com 5839 days ago
Made Hot by: on April 30, 2008 1:19 am
The 19-Hour Website Analysis, in 20 Minutes or Less - Search Engine Guide Blog
Posted by waltgoshert under Online MarketingFrom http://www.searchengineguide.com 5842 days ago
Made Hot by: on April 28, 2008 12:54 pm
Comprehensive guide to website usability, SEO, design with links to other resources.
Great reference tool. Simple and easy to understand and use.
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How to Write a Bio That Sells You and Your Company
Posted by JohnH under MarketingFrom http://www.evancarmichael.com 5842 days ago
Made Hot by: on April 28, 2008 12:15 pm
Your bio is often the first impression your personal brand makes on a potential client. And we all know how lasting first impressions are. Most of the bios I come across are not branding documents. They are not marketing pieces for someone or their business.
Most bios are a laundry list of skills and jobs with no focus or message. Most are bori
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Sales Stuck? Try Sticking to a Script
Posted by ArmadaIG under SalesFrom http://www.crm-daily.com 5844 days ago
Made Hot by: on April 25, 2008 7:45 pm
We've all wasted time trying to make someone into a prospect -- someone who has no hope of ever being one. And often we make this mistake because we aren't disqualifying -- instead, we're doing all we can to qualify. This is an inefficient approach. Learn how to disqualify -- it'll save time, boost sales, and ultimately help bring in new busin
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Are You Spending Your Time the Right Way?
Posted by GPorter under Self-DevelopmentFrom http://conversationstarter.hbsp.com 5844 days ago
Made Hot by: on April 25, 2008 7:45 pm
Though most managers understand intellectually that time is their scarcest resource, few make the effort to gain a strategic perspective on how they spend their hours each week. Still fewer make a regular practice of keeping track of how the priorities they say are most important jibe with the way they actually spend their time. “Those we label na
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Stop consulting for free
Posted by ArmadaIG under SalesFrom http://blogs.bnet.com 5844 days ago
Made Hot by: on April 25, 2008 1:25 am
Selling B2B is “consultative,” but there's a point where you need to turn the meter on.
The concept of “consultative” selling is that the sales professional should be adding value from the very start of the customer relationship. However, if that concept is taken too literally, you can end up providing free services to a prospect that never int
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Do You Really Know What Your Customers Want?
Posted by sanssecret under Customer ServiceFrom http://ezinearticles.com 5845 days ago
Made Hot by: on April 24, 2008 8:05 pm
An article I've written and published on EzineArticles, emphasising the importance of researching exactly what your customers want.
Susan Coils
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Study: Moms are word of mouth champions
Posted by Shelly under NewsFrom http://www.bizreport.com 5845 days ago
Made Hot by: on April 24, 2008 8:05 pm
New research has found that new moms and moms-to-be are the champions of online word of mouth and don't restrict their topics of conversation to child-related issues.
The study showed that moms are heavy users of word of mouth having, on average, 109 discussions per week compared with 82 for the general public. Brand recommendations and product
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Is Google search case sensitive?
Posted by Shelly under Online MarketingFrom http://www.bizreport.com 5845 days ago
Made Hot by: on April 24, 2008 1:54 pm
Do marketers now need to consider capitalization of keywords and phrases in order to determine their search rankings?
Google documentation relating to web search clearly states that searches are not case-sensitive. They provide an example stating that “searches for george washington, George Washington, and gEoRgE wAsHiNgToN will all return the
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Should You Pay Your Student Intern?
Posted by ArmadaIG under Human ResourcesFrom http://www.businessweek.com 5846 days ago
Made Hot by: on April 23, 2008 8:36 pm
Nickerson PME is one of a growing number of small business owners who feel comfortable offering students an internship experience without financial compensation. It's a model that is becoming increasingly controversial within the higher education community, where career-services professionals say students should be paid at least minimum wage. Com
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