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When implementing a digital sales or social selling program, the biggest single point of failure can be writing LinkedIn messages to buyers. Or to put it in simpler language, the ability to craft well thought out messages that convert into offline conversations between seller and buyer. Read More

Deutsche Telekom Internships

Every year more than 1,000 students swap the lecture hall for practical experience with Deutsche Telekom. And they like it. 90 percent of the interns could imagine staying on to work for the company.

Experience your very own internship with Deutsche Telekom! It’s Read More

Google is excellent at determining whether or not you deserve to rank for your target keyword, so much so, that 90% of users will find exactly what they need on the first page of results. This means that, if you’re on the second page, you may as well not exist. In fact, the differences between thir Read More

EE have made the decision to move all their call centres back to the UK in order to improve customer service. What lessons can businesses learn from this? Is it better to save money by outsourcing abroad or spend more in the UK? Read More

If there is a word that inspires visions in SaaS executives of overlooked opportunities for success, it’s churn. Churn is perhaps the metric on which the growth of the enterprise most hinges. Read More

The aim of exit intent popups is to hold back a leaving visitor long enough to make them re-consider engaging with your business. This makes them 100 times more effective than entry popups!
So how do you ensure that the aspects that are in your hand are well optimized? Here are a few tips to Read More

Every business has its systems, whether they’re actually documented is another thing. A process is anything that takes an input and produces an output, and in business it’s usually part of a larger system to manage either internal (staffing, invoicing) or revenue-producing (products and services) a Read More

Many businesses still haven’t grasped just how beneficial the likes of Facebook and Twitter can be for their business and for their future events. Did you know, Twitter boasts an impressive 310 million active users each month, 24.6% of which are made up or journalists (who could be shouting about y Read More

In a world rife with online scams, phishing sites and get-rich-quick ploys, building trust and confidence with your customers is ever more crucial.

Satisfied people tell one person about their good experience; dissatisfied people tell everybody!

Building trust should be a Read More

Everything we do is a process, the way we buy our groceries, wash our hair or pay the wages all follow some sort of process or routine. Some people naturally follow processes quiet rigidly, doing the same things at the same time in the same way. For others, they take it as it comes, changing their Read More