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A company blog with 15 million visits a year will make your business. You want to win big in the long term, and the only way to do that is to work backwards from a clear picture of where you want to be, and identify the steps you need to take to get there. By working backwards from massive websites Read More

We can all think of hilarious grumpy cat memes or advertisements that make us crack smiles. We’re hardwired to enjoy things that make us laugh, grin, and feel good — and we remember this emotion when we shop. When a brand finds the warm, fuzzy soft spot with its consumers, they see incredible retur Read More

If you’re running a business, working in a business, or trying to be better at your job, then you probably want to be more efficient. It’s not something that you sacrifice health and happiness to achieve (got to have that balance), but being more efficient in your workday is probably something that Read More

Process-related disasters span a massive range of areas, from pure human idiocy to legal and technical trouble. If it’s not an issue of ineptitude (a managerial issue) it’ll be an issue with ignorance (a legal / technical oversight).
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Do you manage multiple social media profiles for your business?

Looking for an easier way to keep an eye on key social media metrics? Read More

Being a content marketer, you at least know the basics of SEO or what is meant by it. SEO is the way to get your content ranked on the first page of search engines mainly Google, although it sounds extremely easy and attractive, let me tell you that it isn’t.

If your business operates online, th Read More

One way to expand your audience and reach more potential clients is through podcasting. I thought I’d share what I’ve learned about setting up a Podcast for small businesses. Read More

Some essential points to remember when creating online ad copy. It may not really boil down to a formula, but structuring your creative process will help create more effective results. Read More

If images are the snacks of the internet, and articles are the main course, then infographics are somewhere in between. A light brunch, if you will. Packed with sustenance, but digestible enough to get down in a short period of time. Read More

Tim shares his journey from door-to-door vacuum salesman to a marketer that helps LeadPages get tens of thousands of customers, and rips apart the systems he used along the way. We learn about a different approach to the 80/20 rule and why there’s another hidden rule there that’s just as important. Read More