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A service level agreement (SLA) specifies the reasonable and mutual expectations between your company and the customers you support. It sets customer expectations before the customer has the need to request service. What are the benefits of an SLA? Implementing an effective SLA not only enhances cu Read More

For every company, managing employees and their data is a crucial task. For the same, organizations have been deploying employee communities as a single source from where all the HR and company functions can be managed efficiently in a mobile-friendly, scalable, cost-effective and a customizable wa Read More

As per Gartner, Salesforce is ranked #1 World’s CRM software consecutively for 4 years in a row.

It is the leading customer success platform, based on the software as a service (SAAS) model. It is an easy-to-use platform providing cutting-edge solutions such as customer information management, c Read More

According to Customer Service Manager, “1% cut in customer service problems could generate an extra £16m in profits for a medium-sized company over 5 years.” In today’s competitive business world, the only sustainable competitive advantage is the qualitative customer service. For any business to su Read More

We are halfway through 2015 and the year saw many B2B marketing trends such as personalization, predictive modelling, and smarketing (sales and marketing alignment). Here are the top 5 trends for B2B marketers to redefine their marketing strategies for 2016:

1. Focus on Responsive Website Design Read More

Marketing Analytics is the practice of analysing and measuring marketing performance using business metrics such as ROI, marketing attribution and more. Marketing Analytics has become imperative for marketers to closely evaluate the performance of their marketing initiatives, to succeed in the comp Read More

According to a recent IDC prediction - Online Communities will continue to grow in support of business innovation across all enterprise functions, increasing by $200 million in 2015, a 30% increase over 2014. Last decade has seen a huge upsurge in the word of social, mobile and cloud. Read More

Check out the latest features that can get you a sustainable community.
A research showed that about 60% of new online community users began using and visiting the community regularly, only on the basis of their first experience. Read More

About Salesforce CRM – Salesforce is a CRM platform offering a gamut of cloud based solutions that are designed to enhance sales, support, customer success, engagement and much more. Salesforce .com’s scalability, flexibility and rich functionality across sales, customer support, analytics, communi Read More

Salesforce and NetSuite are the industry’s leading enterprise SAAS providers – Salesforce for CRM and NetSuite for ERP or “back-office” solutions. With the prevalent usage of the two platforms, connecting these lets you manage your business and underlying processes more effectively – creating a sea Read More