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If you are running a business you know, that just owning it does not take you much further. In order to achieve something with your business your have to think Read More

The Albany Insurance Professional has a Facebook Fan Page (Become a Fan Below! Its Fun!), why doesn't your organization? Here are some common excuses: Read More

The next two weeks will be busy ones for fans of Subway, and it's famous $5 Footlongs(tm). Enter the Famous Fans, who bring their love of SUBWAY(r) sandwiches to life on the court, in their race cars, in the pool... Read More

In sales (and in business) there are commitments that we cannot keep, despite our best intentions and our best efforts. Being a professional requires that we renegotiate these commitments, regardless of how small may seem. Follow these five steps to renegotiate your commitments. Read More

I am not an expert on maintaining focus. On the other hand, I have found a few principles and a couple of to-do's that if honored brought focus and results. See if they help. Or share a few of your own. Read More

Twitter should be the centre of all your marketing efforts and here is why. Lets look at an example for a small business. Read the full story here you will be glad you did Read More

Four entrepreneur-friendly talks on maximizing the web. Includes speeches by David Siteman Garland of The Rise To The Top, Chris Reimer of Rizzo Tees, tSunela, and Brad Hogenmiller of Rehab Care. Read More

What do you do if it doesn't work? What's your Plan B if your marketing, sales, strategic plan or your career tanks? You can't wait and figure it out when it happens. Here's how to decide when to when to change and how to develop your Plan B. It's better than being a deer in the headlights. Read More

Woody Allen was attributed with the quote – “eighty percent of success is showing up” but I would add that in marketing it’s all about following up.

follow-upMost marketers get that at the most basic level – you send out a mailing, someone asks for more information, and you jump on the phone and try to sell them something. Read More

In sales, it's not who you know, it's all about who knows you and what you do. Letting people know what you do increases your chances of getting business through referrals. Read More