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This is the tale of a mug, dry cleaning, and customer loyalty... Read this brief post to learn what they have in common, and what they don't! Read More

This is an quite of an old commercial created by Sony to market their Sony Vaio series. It is based around the YouTube channel of the Social Media Addicts Association, which houses a number of videos and the website Stop Writing On My Wall. Read More

There are important legal considerations to keep in mind when buying a business. Read this guide to understand what you can expect, and what to look out for when you're in the market to purchase an existing business. Read More

March is approaching; it’s time for students to seek internships or jobs again. Yet, chances are only given to people who are well-prepared. Please use this article as a guide and a resource to better your chances of getting hired. As a journalism student studying Public Relations at the University of Oregon, this post is specifically tailored for students who are seeking journalism or PR based i Read More

When creating an employee benefits package for your small business, competing with huge companies may not be possible, but be sure you have the basics that employees expect. At least keep up with other small and growing businesses and what they provide employees. And think about some special perks you may be able to offer that set you apart. For more, read "Standard Benefit and Employment Package Read More

For the most part, online businesses are required to comply with the same rules and regulations of traditional small businesses. When it comes to taxes, however, several additional issues come into play. Check out this quick guide to find out what all business owners in the e-commerce world should know. Read More

All businesses must comply with federal, state, and local requirements to legally operate in the United States. While these compliance requirements can protect your business name, you may want to take further steps to safeguard your business name. Read on to learn more about different types of business names and how to protect them in your locally, nationally, and internationally.

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It is critical that small business owners and managers know the difference between brand and branding. Each are important but different. This article makes the differences quite clear. Read More

I'm a bit late posting this but would love to get a discussion going on this topic in the bizSugar community. Gov. Ed Rendell of Pennsylvania and Gov. Arnold Schwarzenegger of California were interviewed by ABC recently and among comments about the health care debate and a jobs bill invariably started talking about how to repair the economy. It often amazes me that businesses, particularly small Read More

Generational cohorts prove helpful in understanding overall trends, attitudes and behaviors of a group. Managing or marketing to a group becomes more effective by using this knowledge to tailor your message and determine the method of delivery. Read More