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A study of start-up businesses, the founders' level of optimism and how it relates investment, and, of course, spilling a margarita on your pants. Read More

The age of new media is here. The latest buzz in marketing focuses on social media, internet promotions, FourSquare coupons, and Augmented Reality web cam scanners. These are all incredible advances in technology and great ways to connect to your consumers via the internet. It is essential for any business to stay current and involved with new med Read More

Katherine Crowley and Kathi Elster joins hosts Anita Campbell to show you how to take back some control and learn to manage your boss and yourself by applying their four-step process. Read More

More salespeople make the mistake of overselling their prospects than underselling. In plain English, they talk their prospect to the point where there is a readiness to buy and then talk them out of that mood, losing the interest and the order after it was there for the taking. Read More

It's not just the automakers who start the new year early, sales people do too, you 2010 sales are here now. Read More

Here are some of the top reasons to start a home based business. They may not be everyone's reasons. They may not be your reasons. Though basically a couple of benefits are pretty basic to home business including flexible hours, no commute and low overhead. Read more in the following blog post. Read More

There are many reasons your small business needs to use social marketing and they go far beyond driving traffic to your Website. In the following video, David Skul of Relativity Business Technology Solutions discusses five including the need to engage customers and to collect information about how people in the marketplace are reacting to your pro Read More

USA Today small business expert Steve Strauss gives some tips for small business PR when seeking to gain media exposure. Steve argues that getting traditional media coverage (newspaper, TV)can gain extra credibility for your business because it is third party validation, not the same as an add or other publicity the business itself puts out. One o Read More

When you start your business, your passion, the farthest thing from your mind are those little things that could eventually build up to destroy your business. Very eye opening interview about how to identify those hidden business killers. Read More

LinkedIn and Twitter announced an integration today that should be interesting. Starting sometime today, LinkedIn users can automatically feed their Twitter status updates to their LinkedIn status updates. While LinkedIn's status update feature is right there for all to use, my experience is that people don't use it nearly as much as they shoul Read More