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Effective networking can lead to connections and opportunities that can help to catapult you and your business onto the next level of success. Yet so often entrepreneurs are unsure about how to network with purpose and how to build meaningful relationships with other business owners. In this articl Read More

More and more people value the easy access and availability of social media content on gadgets and technology. Read More

Banking today mainly takes its lead from the Bank of England. There are, however, a few differences between the Bank of England and the Federal Reserve. Read More

Publishing polls on your business website is one way to attract higher amounts of inbound links and, as a result, traffic. Obviously, you'll want to create a poll on a topic your potential customers will find interesting or one blogs and websites that cater to your target customer would want to lin Read More

You have probably heard plenty of times that being an entrepreneur is a risky business, and investors talk all the time about reducing the risk. Yet everyone seems to have their own view of key risk drivers for startups, and I’m no exception. I don’t agree, for example, that the first priority is t Read More

Michael Scissons, chief executive of social media marketing firm, Syncapse, says his company has done the math and come out with a report. What's more, Scissons shares with blogger Gene Marks the formula your company can use to figure out what your Facebook fans are worth too. How much have they sp Read More

There are countless books and blogs about Twitter etiquette. Some say you should follow everyone that follows you. Some say you follow only those with similar interests. Some say you should follow all potential clients or prospects. This post is about why I WON’T follow certain people. Read More

Providing customers with a good service is no longer simply about selling them the product they need at a price they can afford; it starts long before they ever press the buy button on your e-commerce site. Read More

The findings of the recent Manta report suggest that small businesses are seeing benefits, because they keep devoting the resources to social media. Read more about the details of the report and what it means to small businesses... Read More

Social media is one of the most measurable and engaging online compliments of marketing tools available. With that said social media is a rabbit hole that entire teams can dive down. It hurts your brand, it hurts your real world relationships and it wastes your resources. It’s time to get real abou Read More