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I had one of the most awful experiences at a BestBuy store this past Saturday.  I went into their Geek Squad Center here in the Los Angeles area to have my little Toshiba netbook repaired.  When I say little, I mean little -- it's a 10" screen but it serves its purpose as my backup computer. … Read More

In the early, early days of business, I would rush to answer every question a client had and try to appease all their concerns. I was basically begging for their business. But that feeling of being interrogated by people who weren’t even guaranteed to use my services started to turn into resentm Read More

If in the next four years, the City Council is able to completely phase out the business tax that generates $400 million for the city of the Los Angeles annually, will L.A. see a rise in business creation ad activity that it has not seen over the base few years? And who (or what) is to make up the Read More

...and frankly I don't care.  That's not to say that I wanted the Denver Broncos to win.  It's just that I'm not a football in the least and definitely not someone who clings every year waiting for the next Super Bowl.  There's something about freely giving up my precious time to hours of inactivit Read More

Not convinced your content marketing efforts are effective? It could be because your content strategy missed the crucial points!
Your content strategy will completely define the processes you develop for your content creation. Read More

Thinking about starting your own business in 2014? Given the decline in job opportunities, many individuals are forced to examine the meaning of real value in regards to time spent. There are many ways a small, home based startup business can capitalize on this. Whatever business you have decided t Read More

There’s been endless talk lately about Facebook algorithms and a pay-to-play structure. Best practices seem to change week to week. And reach still sucks. So, when my Facebook post reached over 10,000 people last week, I about fell out of my chair. Here's the lessons I learned from that post. Read More

There is no trick or secret to blogging for your business.  There's no formula or magic keywords or tags that will make your business blog be the most searched source on the internet. But it isn't hard to blog either if you got something to offer and something to share.  Normally, I would say pract Read More

If you are doing Content Marketing right now. You can't go wrong using infographics in your campaign. Find out the 10 hard-to-ignore reasons why. Read More

The Internet is buzzing about the fact that Instagram now offers video. Some in the online realm are especially excited, boldly proclaiming that Instagram provides “unlimited potential” for your small business. What does that even mean? Read More