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It takes a long time to really see SEO results, and if you’re a company owner managing an entire company then it takes even longer to really notice the affects. It’s important you not only have a system in place to evaluate your SEO services throughout the week, but you should also have a way to ga Read More

Every investor in your startup, even friends and family, normally expects a share of your company (equity), which means your return for all your effort goes down quickly. Thus founders seeking funding for a good cause or a new technology often seize on grants from universities, government agencies Read More

If you think that your call-to-action is the only way to get a prospective buyer of your products or services to actually click on that button then there’s this thinking that offers up some similar “pushes” towards that conversion (reprint here from our book “Online Marketing Success.”) Read More

Okay this isn’t breaking news as it goes back a week or three, but Google has confirmed that yes – the “how we rank” your site quality has changed and that for openers is a confirmation about how many of us SEO practitioners saw the whole thing unfold.

Beginning just after the first week of May Read More

Okay, so you know your site needs SEO – it’s the only way to organically send you the much needed traffic to generte enough leads and potential customers that you know of (us too!) and while yes, PPC works today – it costs $$$ that as yet you just don’t have.

If you’ve ever “been there” then you Read More

What is vision? Can you answer that question without feeling a pit in your stomach or a question go through your mind? Read More

Many first-time entrepreneurs find themselves unable to bootstrap their startups, and also unable to find early funding at the venture capital level or even with angel investors. Their only recourse is that first tier of investors, fondly called Friends, Family and Fools. These are the only people Read More

Some of you know – perhaps more than I’d imagine, that I am a writer. I have been one since 1977 when I had my first short story published in “The Highway Bookshop Press” a small 36 pages newsletter way up north in Cobalt, Ontario. Made me smile. Saw my name in print. Made me not a single penny, bu Read More

Have you heard of Slidebatch yet? You should have, because using it just might change your content marketing. Read More

Startups are usually so focused on selling more of their branded product or service to their own customer base (organic growth) that they don’t consider the more indirect methods (non-organic growth) of increasing revenue and market share. Non-organic growth would include OEM relationships, finding Read More