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Social media is here to stay in the marketing world and, by all accounts, it will only further penetrate all aspects of life and work. As we enter 2016, many social-media experts are already forecasting the direction of social media in the new year.

From generating leads to protecting your reput Read More

Marketing ideas are floating everywhere. Tips and tricks of social media lead generation are plenty across the web. There are also some great articles on it with a handful number of resources to motivate you to do a better job. Read More

As the web continues to evolve, users are becoming increasingly blind to ads that enable publishers to provide access to content for free. Users don’t see ads, either because they have chosen to block them out mentally, or because they are using software or a browser plugin to hide them.

Now, ne Read More

The presence of IoT gadgets, services and technologies have drastically impacted the way in which we lead our lives – from the office, to lunch breaks, and of course, to our home lives. Today, we don’t need to be physically present to carry out daily home tasks and chores. . Whether you need to act Read More

As social media becomes a growing part of everyone’s daily lives, businesses will need to explore the gold mine of opportunities from platforms like Facebook and Twitter by opening a line of communication with customers.

More than half of marketers dedicate the equivalent of a full workday attem Read More

Businesses have been accumulating data for ages. Data is used to drive the decision-making process, and helps optimize workflows, marketing, product delivery, and customer relationship management. High-end computing has made data analysis more accessible, although it has not always been an elegant Read More

For the first time in several years, humans now account for more Internet traffic than bots, but bot activity is increasing at smaller websites. Read More

Sadly, even with this flood of computer generated insights, 95.8% of the world’s internet still does “nothing” when they visit a site. So, what’s missing? Psychology. Read More

As we round the corner to 2016, everyone's looking for ways to build upon 2015's successes or overcome its failures. What everyone really wants is an advantage -- an unfair advantage -- something that sets us apart from the crowd and gives us an inside track.

Research indicates that acquiring a Read More

The increasing popularity of mobile devices globally has created a huge demand for apps.

There’s still plenty of room for innovative ideas, and fantastic apps that generate a healthy profit for those who developed them are released every single day.

Whether you decide to go down the free, th Read More