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How often have you heard someone say, “Oh yeah, I met X before. He’s nice I guess”. And that’s that. End of story. X is nice only. And we’ll probably never hear anything more from him. Do you see that the word, “nice” is nothing but a fixed, automated answer to describing someone out of politeness Read More

Hudson Pulse consistently sees good open rates and months can go by before someone clicks that unsubscribe link. So what’s the deal? Consistency. They makes sure everything about this email campaign is consistent. We took a look at how she does it and what small business marketing strategies she’s Read More

Five months ago I got it in my head to start a podcast. I’d never podcasted before but I was a rabid podcast listener. I mean, how hard could it be? Well, I actually found out that... Read More

When you’re launching a company and website, it is important to keep SEO in the back of your mind. You need to think about how your brand is going to be positioned online, what kind of terminology you’ll use, how your audience will search for your products and so forth—but you shouldn’t sacrifice y Read More

A North American Judge, (in Canada) just told Dunkin’ Donuts to pay $16.4 million to some of its former franchisees in the province of Quebec, who alleged that the chain cost them a ton of money through management errors. And now, Dunkin Donuts corporate is increasing their legal $$ fund reserves. Read More

By Caron Beesley. Do you know how much privacy your employees are entitled to? For example, if you feel employees are abusing their work privileges, is it legal to intercept emails or phone conversations to find out what they’re up to and confirm your suspicions? Can you ask potential job candidate Read More

If you think running your business remotely is impossible, think again. This article offers you tips on starting a location independent business. Read More

Know your tools: improve your Gmail productivity with these 7 little-known features.
There you are with your Gmail client open, doing the same repetitive email tasks again and again. Let’s say you were supposed to send a send a message to various bloggers, asking for testimonials for your latest e Read More

Coming up with new material on a daily basis can feel impossible. Here are 7 ways you can repurpose blog content to bring in more traffic, leads and sales. Read More

It has been several years since you first successfully started your business. You invested the necessary funds, and with a little help from family...... Read More