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How to capture the youth market with two super stars that have it cornered. Vanessa Van Petten is a best selling author and Youthologist. Josh Shipp is a world renowned speaker. Read More

A Review of Lemonade the movie. A documentary about professionals made redundant during this “Great Recession”. Read More

Welcome to the exciting worlds of content marketing and social media - all wrapped up into one bundle of bloggy joy that will require your nurturing attention for a long time to come. To help you get your head on straight, here is a list of 78 questions you should ask yourself before you launch. Read More

American consumers have been profoundly altered by the recession in a way that will have a lasting effect on how they shop and buy. That's the conclusion of "Marketing to the Post-Recession Consumers," a recent study by Decitica, which reveals diverse reactions to the recession resulting in a variety of new "normal" spending patterns. Read More

According to its 7th annual survey, Alterian suggests that 66% of marketers plan to invest in social media over the ... Read More

When you hire a new worker for your business, you select him or her because of the special skill or ability he or she has which you feel you can use.
Whether you like it or not, you get the whole person, not just the employee’s skills and abilities. Read More

If you have passion working hard will not be a hardship because you know that every effort you put in should and will reap rewards – from which you will benefit. Read More

There is a misconception about social media that it is either free or too cheap to use. I do not agree with this thing. In my point of view social media is more expensive than conventional media. Read More

From About.com' Small Business Canada, a pdf version of the Royal Bank's complete guide to buying a franchise. It's 16 pages and reviews points including why a small business person might choose franchising, how franchising works and a guide to buying and financing your new franchise business. Like many other huge decisions in life, 16 pages alone will probably not provide all of the information Read More

Business owners often don't think about legal issues until they get hit with a lawsuit or decide to sue someone. Unfortunately, once they arise, costly court actions can destroy companies. Smart Answers asked several attorneys who work with small companies what they considered the top legal pitfalls for 2010 and how they can avoided. Read More