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Here is a list of useful presentation tools that will definitely help to improve your next presentation. Read More

With a good strategy behind it social media marketing is extremely effective at targeting consumers and engaging them in a conversation not just about but with the brand. When used in combination with search engine optimisation (SEO) it can yield even better results. Social media marketing is being used by those in the SEO industry, because social Read More

Many small businesses don't have the time or resources to adequately monitor their own financial status, no less the ability to screen the finances of their partners, vendors, suppliers or customers. However, if SMB CEOs take away one thing from the current recession - it should be a clear understanding of how important it is to have a transparent Read More

Small business franchise opportunities don't need to be expensive and here are some in a variety of opportunities from Work.com. Matt Alderton, a guide at the community, explains opportunities all for less than $50,000 including industries ranging from financial management to food services. A word of caution: be sure the opportunities are good on Read More

Can video marketing trump other mediums when it comes to spreading the word about your small business? It can, according to Caroline Melberg at the Small Business Mavericks blog. Why? Because, Carolinhe insists, video can inspire more trust than print or even audio only messages about your product or service. Video allows more levels of communicat Read More

Handling a business is not that easy, you need to take a lot of considerations. However, you can stop doing business the hard way. There is always an easy route towards the business success. All you need to do is to take action and implement some basic lessons. Read More

Just about everyday we hear or read that we should always under promise and over deliver with our customers. Whilst we need to delight our customers and strengthen our relationships, there are pitfalls that you may not be aware of. Read More

What I think this presentation best says is that the idea of pushing out big broadcast messages intermitently throughout the year needs to be abolished and we need to move towards continuously engaging consumers 365 days in the year— and that social media is the perfect complement (when integrated in the right way) to all traditional advertising a Read More

Facebook can be a great tool, and an occasional annoyance. What kind of Facebooker are you? There are lots of fun, interesting people you're happy to talk to when they stroll up. Then there are the other people, the ones who make you cringe when you see them coming. This article is about those people. Read More

Is the recession over and how has your small business fared? James Walton owns an executive recruiting business and writes the Black in Business blog and doesn't believe the recovery talk no matter what the economists say. In this reflective post, he talks about what he has seen as a small business person then opens the discussion to other small Read More