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An intangible asset is one that is not physical in nature. Some examples include: intellectual property, (like patents, trademarks, and copyrights), brand recognition, special knowledge, and business methods. Such non-physical assets add value to a company over time and cannot be destroyed in a flo Read More

For an entrepreneur, reliable information is the biggest strength. Here are ten blogs that develop highly useful content for startups. Read More

Did you know connecting with product manufacturers can help your business boost its local SEO and improve its online reputation? This short article explains why, from a search engine marketing perspective, it's important to connect with product manufacturers. Read More

We've all heard how detrimental negative customer feedbacks can be for a business. So what should businesses do about negative online reviews? Read More

For job seekers investigating potential career opportunities and employers, Glassdoor can be a great resource. It's also a useful website for employers to seek out top industry talent to hire. However, Glassdoor's employer review system makes it all too easy for individuals to wage online reputa Read More

Yes, yes you do, according to a Cisco-sponsored IDC report, “Don’t Get Left Behind: The Business Benefits of Achieving Greater Cloud Adoption.” I agree with them. In fact, I think Cisco is dead right. Read More

Reverse SEO has become a buzzword in the online reputation management industry in the past year or so. While not many people are familiar with what the term Reverse SEO means, what it's used for or meant to accomplish, etc., all of this is very easy to understand once the new term has been properl Read More

Four celebrities fix their online reputations. Damaged celebrity reputations turned positive show how fix celebrities reputation damage online. Read More

It's a common question among those attempting DIY Search Engine Optimization (SEO): What are the first steps one should take to get a website showing up on Google search results without using Adwords PPC advertising? Inbound marketing and SEO consultant Joe Chierotti offers a detailed answer, that Read More

Reverse SEO is a relatively new term in the online marketing community. It refers to a process by which negative search results are suppressed on the Search Results Page. This post explores how Reverse SEO works, how t's different than regular SEO and why it's become an important tool in the onlin Read More