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Customer experience is more than just customer service. This is Amazon's philosophy, and you can see how successful that company is. BusinessWeek has an in depth look at Amazon's practices when it comes to dealing with customers, and small businesses looking to boost their own success should pay attention. Read More

Steve Zaffron and Dave Logan, co-authors of The Three Laws of Performance, explain how to view succeeding in business as a game, by seeing the facts themselves rather than fearful interpretations of them. Read More

Over the years, people have been constantly drawing the comparisons between the game of golf, and the game of life. Golf is, to be certain, a unique sport with an almost mystical ability to raise the curtain on a person's integrity, decision making abilities, mental fortitude, honesty, and general personality. How a person acts, and reacts on a Read More

why image is everything Read More

merging platforms create new opportunities to find and acquire the lifeblood of your business—customers. Twitter is the breakthrough product of 2009 because of its unique ability to create lightweight and fluid conversation—in near real time—around just about any topic. Let's look at 5 ways you can leverage the platform to build your business: Read More

Slate's BizBox looks at President Barack Obama's State of the Union Address and Gov. Bobby Jindal's response for clues as to how the two parties intend to help small business. Read More

Probably ever since the telephone came into wide use, a debate started as to whether it is better to cold call on prospective customers on the phone or in person. Read More

Social media is hot, just take a look at Google Trends to see the comparison between topics like “search marketing” being eclipsed by “social media” in terms of search volume and news references - at least according to Google. Along with all that “hotness”, there's good and bad when it comes to the way companies are beginning to engage social medi Read More

This is a fascinating read for anybody who enjoys marketing, branding, or reading business books in general. Read More

Networking is a vital skill for lawyers hoping to bring in new business. Two key learnings from recent research highlight that: a) You need to start early to reap the benefits later - it takes much longer to build a network than you expect b) Formal networking training can accelerate the skill building process - but is most often overlooked Read More