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The year 2014 abounded with marketing home runs, from brilliant social media strategies to remarkably well-done ads. The companies behind these messages are at the top of their marketing game, and much can be learned from their winning strategies. Emulating the best is often the fastest way to beco Read More

One of the big reasons organizations shy away from blogging and social media is the constant requirement for fresh content. Like any marketing channel, social media channels need to be primed in order to deliver an audience. - See more at: http://diymarketers.com/how-to-repurpose-content/#sthash.k Read More

If you’ve been following this “Competitive Advantage” series (an introduction and what’s important to your customer) , you might have noticed that it’s not that easy to come up with a really good competitive advantage that will get your ideal customer to choose you. - See more at: http://diymarkete Read More

A huge component in today’s SEO algorithms is content, Google and other search engines are screening for unique, fresh, ever changing content. Whether it be a blog, an infographic, a white paper, a press release or an e-book – Content is King. Read More

The following discusses 6 key tactics on how you can overcome this challenge and get through to your targeted audiences using effective email marketing strategies. Read More

Venture capital firms have come to see small business lending as an industry ripe for a shakeup, given the slow pace of lending since the financial crisis and unmet demand for credit, which is estimated at billions of dollars a year. Read More

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need t Read More

I love blogging because it is one great online profession that allows you be who you truly want to be. Blogging is awesome but still Blogging can be... Read More

After all the hard work that is involved in setting up a t-shirt brand online, you want to make sure you market it the right way! Here are some tips to make sure that your online brand will stand out from the competition and thrive. Read More

Pinterest isn't just for fashion photos and creative crafting--small-business owners can take advantage of the platform's 70 million monthly users, too. Here's how.
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