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A new hire's first day is a great time to kick off your retention strategy. Start by listening to a new employee and you'll learn how to keep them. Read More

Here’s a book you should get your hands on…

It’s the 48 Laws of Power by Robert Greene. If you’re keen to get what you want and dominate your area of expertise… this book is for you. Read More

Have you been standing in line for the iPhone 6 or 6+? Or will you wait and buy it via your regular business channels?

Listen to TrendPal's latest podcast on stealth fashion inspired by the book, 1984, Kickstarter, professional queuer, and the giant mutant spider dog... Read More

Self improvement articles are great. But a little goes a long way. Lean why consuming too much content marketing - particularly articles of the "7 Things That Will Make Your Fabulous, Happy and Successful" variety - can inhibit personal and professional growth. Read More

When you think about the typical shopper on your ecommerce site, do you assume it’s a woman? That could be a smart guess considering that women control as much as 85 percent of the average U.S. household’s spending, according to some reports. But the typical ecommerce shopper is nearly as likely to Read More

Not every email you send to customers needs to be about a transaction, or trying to earn a transaction. If you only email your customer list when you’ve got a sale coming up, a discount to offer or a monthly e-newsletter ready to go, you’re missing out on opportunities to use the “soft sell” approa Read More

Before you choose an S Corp for your business structure-- or stick with the sole proprietorship you've been using, give the LLC another look. Read More

WordPress plug-ins can do ALMOST everything for you, but when is Customer Service a Sales Tool? In Kim Gjerstad and MailPoet's 360-Degree Marketing world. Read More

During her nearly nine years at Google, Arielle Jackson managed product marketing for Gmail, Docs, Calendar and Voice. She then moved on to Square, where she led go-to-market plans for new hardware products like the Square Stand. At Cover, she put everything she learned to work to help make the pro Read More

o, are you guest blogging? If not, stick around because I got some reasons why you should be doing it. And don’t tell be that Matt Cutts said to stop guest blogging, that is only if you are doing it with the intention of spamming people. Anyways, the thing is, if you are not guest blogging, you are Read More