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If you don’t tell your viewer what you want them to do after reading a post or watching a video, chances are they won’t – hence the value in having a call-to-action and one that is right there inside your video on Facebook. This will surely increase click-through rates. Read More

Lovely Kohli, expert Senior Accountant at Easy Accountancy, answers some of the most frequently asked questions on claiming business expenses. Read More

Cliff Ennico joins Jim Blasingame to report on a court case where two parties tried to claim ownership of the “likes” of the users of an online community. Read More

Customer relationship is the driving force for businesses in today’s commercial world. It is important to maintain a proper relationship with the customers. This can be done by following a few well defined steps. This, in turn, will help to ensure excellent performance. Read More

There's no doubt that your business should be diving into the world of universal payments. Here's how your business can use it to explore new markets and convert prospects. Read More

Effective B2B sales isn’t complicated, but it does require an understanding of the role social selling plays. Here’s what you need to know. Read More

Losing motivation is hard. However, it’s part of the cycle. Your inspiration will return to you if you’re patient and gentle with yourself. Excitement will come back to your life, and you’ll again accomplish all the things you want. Read More

One of the worst ways you can attract new customers is through price.

It’s so common (particularly in retail outlets) to see business owners slashing their prices to ensure they’re the cheapest.

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These days, social media marketers are increasingly focused on how they can improve the effectiveness of the customer's journey - especially on Facebook, which now has over 329 million daily active users and 1.32 billion monthly active users on mobile.

To help them out, Exacttarget analyzed more Read More

People that get noticed get remembered, celebrated and get talked about. The only way to get noticed online is to be unforgettable.

What I’ve noticed these past few months is that my business came alive when I claimed the word MAGNIFICENT. Read More