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Act-On Software's Shawn Naggiar shares information about marketing automation, including what sets Act-On apart and how marketing automation can influence sales. Read More

There’s a good chance the word, “Pinterest”, has been thrown around recent business meetings. But what the heck is it exactly? Better yet, why should you care? Find out everything there is to know about this new and upcoming social network. Read More

Employees leave for any number of reasons; but regardless of the reason, they have spent time in your company’s environment where they have had access to at least some level of the company’s IT systems. Here's what your IT department should consider before giving an employee the boot. Read More

Running a successful small business involves many components working well together. However, there are certain technologies needed to make those components operate for your small business. What are they? Continue reading to find out what technologies you should be using for your small business in 2 Read More

If you’re like most Americans, you probably ditched your home landline a long time ago. But even with the rapid deterioration of landlines in homes, many small businesses still depend on a landline service for their office communications.

Today, we’re cutting the cord on this topic and sharing t Read More

A new year; a new business. If that goal is on your list of 2012 resolutions, then listen up. Naming a new business can be a creative struggle that haunts you in your dreams. You want it to be catchy and clever, but you also don’t want it to be so obscure people won’t recognize it. Read More

It’s a bit easier to understand what marketing automation software can do for you if you understand these terms and concepts. Nine terms every marketer should know. Read More

Being creative doesn’t mean you have to be an artist or songwriter and if it doesn’t come naturally, you’re not alone. Many struggle to produce results when charged with a creative task. Creativity, like everything else, takes practice and work. Here are a few ideas for exercises that can help get Read More

What happened this past holiday season? You had a great holiday offer that attracted consumers to your website, yet the traffic spike was not reflected in your sales. The results above are from what can be referred to as “empty shopping cart syndrome." Avoid shopping cart abandonment with these tip Read More

We’ve recapped some of last year’s best and most creative QR Code campaigns. So without further ado, here are our top QR Code campaigns from 2011. Read More