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Legendary copywriter Robert Bly recently hosted a roundtable event for StepByStepMarketing.com. Here are some of powerful strategies for writing subject lines that get emails opened.
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SocialFloat encourages your visitors to share your content by keeping the share buttons constantly on their screens - even if your website is not built on the WordPress platform. Read More

Social media demands non intrusive marketing, permission marketing and in bound marketing are both ideal, but how do you know when you're not providing enough service. Marketing is all about getting new business and not missing obvious opportunities, what's acceptable and when? Read More

Facebook is primarily regarded a B2C social platform and typically not considered as effective for B2B businesses. I’ve always felt that this was not the case, and wanted to highlight companies big and small using it as an effective B2B tool. The following are my 20 Examples of Effective B2B Facebo Read More

In your business what branding strategies are needed to create brand insistence, great customer relationships & love brands? Do you have a plan? Read More

“We don’t get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you Read More

It falls into the purview of an already totally slammed communications department…or single communications person. Either way, it’s a social media time crunch. Have no fear. Your organization, no matter how resource-strapped can engage in social media successfully. Here’s how.
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“In a connected world in which individuals have the ability to choose from the best of TV past and present, more and more the audience will rely on filtering mechanisms and social networks to navigate and inform their choices…” Read More

Kelly Kautz of One Woman Marketing discusses what to do when the customers you have aren't the customers you want and how to embrace your best customers. Read More

Today’s roundup starts with a report advising the White House to help the growth of early stage companies and includes stories about Seth Godin’s advice on customer engagement and how Wall Street protesters need to stop yelling and begin launching new businesses. Read More