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Incorporating any new tool or software into your team's marketing machinery must mean that it automates a process, task or action that you know you want done, but simply couldn't execute on your own.

In this post, there are some examples of how various tools can serve as extensions of your keen Read More

In this post, I’ll share with you the step by step process we used to turn:

1. a blog post into an ebook
2. a webinar into a blog post
3. a blog post into a slideshare presentation Read More

As scary as it may sound, it is important for every single startup to reduce the cost of customer acquisition otherwise, they won’t survive in the longer run.

We’ve got you 7 solid experts with their actionable advice on reducing acquisition costs and helping you sustain your business. Read More

No matter how good the content you create is, if you don’t have a killer marketing process in place, you’ll get little to no return for your efforts. For one thing, very few people will know that the content even exists, and you’re unlikely to be able to get any decent SEO strategy going through a Read More

Forget about the same old lame email-writing advice. This infographic from Aaron Orendorff and Brian Dean on Inc nails how to get your business emails — outreach, pitches, product reviews, and marketing — “opened, read, and responded to (almost) every time."

Best tip? Put yourself in your reader Read More

Gawker didn’t just change the way we produce and consume news. It also paved the way for bolder, more dynamic marketing. More than that, Gawker ushered in an era of business accountability we hadn’t seen before. Read More

Why do you need to map business processes? According to Gilbreth, it’s because you need to take stock of your processes before you can begin to improve them. By looking at the big picture, you can see the cause and effect of each step and start to understand the process flow properly.
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In another exclusive preview of The Content Marketing Coach, we crank up the ignition on your content marketing strategy and get that baby on the road to success. Read More

According to the Aflac 2016 Small Business Happiness Survey, 74 percent of employees are extremely or very satisfied working for a small business. However, 96 percent of the employees surveyed also agree there is a lot an employer can do to improve employee happiness. Read More

In this episode of Business Systems Explored, we speak to Amy Schmittauer – the founder of Savvy Sexy Social, the home of her hugely successful vlogs which have amassed over 2,200,000 views.

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