With the National Retail Federation predicting just a 2.2 percent increase in holiday spending, the lowest since 2002, consumers will be looking to retailers' and e-tailers' promotions to help them make the best shopping decisions.
In a Target Marketing Group webinar, "60 Minutes to Accelerate Your Holiday Sales," e-mail marketing experts o
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LeeAdams voted on the following stories on BizSugar
3 Ideas for Boosting Holiday Sales
Posted by wontonu under Direct MarketingFrom http://www.targetmarketingmag.com 5635 days ago
Made Hot by: on October 17, 2008 8:57 am
Help for the Holidays
Posted by MattMcGee under Online MarketingFrom http://online.wsj.com 5635 days ago
Made Hot by: on October 15, 2008 8:07 pm
The WALL STREET JOURNAL offers a list of tips for online marketing success during the upcoming holiday shopping season. And yours truly is even quoted in there. :-)
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Business Cool Toward McCain's Health Coverage Plan
Posted by luckycharmer under NewsFrom http://www.nytimes.com 5635 days ago
Made Hot by: on October 15, 2008 8:08 pm
American business, typically a reliable Republican cheerleader, is decidedly lukewarm about Senator John McCain's proposal to overhaul the health care system by revamping the tax treatment of health benefits, officials with leading trade groups say.
The officials, with organizations like the U.S. Chamber of Commerce, the Business Roundtable and
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When Times Get Tough, Small Businesses Learn To Share
Posted by luckycharmer under MarketingFrom http://www.smallbizresource.com 5635 days ago
Made Hot by: on October 14, 2008 6:44 pm
What are small businesses doing to cope with the economic situation? Here are a couple of peeks from Utah and California.
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Power Headlines To Increase Conversion
Posted by rupalik under SalesFrom http://blog.marketingtips.com 5636 days ago
Made Hot by: on October 14, 2008 6:45 pm
Professional copywriters know that All successful sales letters start the same way: with a compelling headline!
In fact, the headline is the most important element of your salesletter because it's key to grabbing your readers' attention — and keeping it! And you only have a matter of seconds to do this. If you don't instantly excite, inspire and
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iPerceptions says current ad formats ineffective
Posted by suzyQ under Online MarketingFrom http://www.bizreport.com 5636 days ago
Made Hot by: on October 13, 2008 11:36 pm
Rich media advertising may draw the eye, but it doesn't necessarily draw clicks, according to recently released results from an iPerceptions study.
iPerceptions' latest survey into which ads are being clicked on, and by whom, appears to suggest that good old-fashioned text ads are the most likely to be clicked.
The research firm found th
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Building Trust with Your Customers Helps You Reach Your Goals Faster-1
Posted by ashlyrevi under Online MarketingFrom http://www.p2w2.com 5649 days ago
Made Hot by: on October 2, 2008 12:09 pm
The best news about this whole trust business is that you can charge a premium for trust. Trust can be a fantastic investment into your business.
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Snail Mail Is Going Digital, a Boon for Businesses
Posted by bradjennings under Products and ServicesFrom http://www.kiplinger.com 5656 days ago
Made Hot by: on September 24, 2008 6:45 pm
The U.S. Postal Service (USPS) is going digital on bulk mail service. Unique scannable bar codes will start to show up in May 2009 on business- and first-class mail and packages. The codes should speed up processing of that mail and will allow businesses as well as post offices to track the movement and delivery of each piece sent.
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Eight Fringe Benefits to Offer Your Employees
Posted by luckycharmer under Employee BenefitsFrom http://www.nfib.com 5656 days ago
Made Hot by: on September 24, 2008 8:31 pm
Some fringe benefits--such as paid parking, retirement accounts or paid vacation--are considered standard in today's work environment. And there are others, like the availability of the company jet, that seem like they only belong in the movies. When you want to offer extra incentives or benefits to your employees, consider the following:
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Ten-Point Manifesto on How to Work Better
Posted by luckycharmer under Self-DevelopmentFrom http://lifehacker.com 5656 days ago
Made Hot by: on September 24, 2008 8:31 pm
While we're not much for motivational posters or trite slogans, this ten-point manifesto by Swiss artists Peter Fischli and David Weiss on how to work better is worth a mention. Artist Ryan Gander has a photocopy hung on the wall of his studio, and writes:
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