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It seems that Restaurant Franchises are the ones that banks like. No big surprise, based on the sheer volume of them... Read More

Do you own a blog? Have you ever submitted your site to a blog directory? It is a great way to increase the reach of your blog. Read More

If you read the product offering descriptions on Groupon.com, you are in for a big surprise, because the company breaks nearly all the rules of copywriting. The copy is not brief or tightly focused on the company’s unique selling proposition. Groupon’s copy is rambling and different.
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For five years, the ImagePower Global Green Brands Survey has been asking consumers what “green” means to them. This year’s survey collected data from more than 9,000 consumers in eight countries and is the biggest to date.
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To make your business sounds right, tuning is necessary. Understanding these three core facets, my power of 3, will help you in shifting your mindset; and you know what happens when you do that, right? By shifting your mindset, you produce more results and you boost your profits. Read More

In looking at a couple of books on amazon, you quickly realize that there is a miss alignment between Capitalism, and what fuels it, sales. Realign these on maybe we get back on track! ;) Read More

Review of business software ERP Epicor Manufacturing Express Edition - a solution that is different from competition. Post on the interface, the features and best usage for manufacturers. Read More

Facebook conducted a great Facebook Ads presentation at the recent Search Engine Strategies New York expo in March. This post talks about how keywords are processed differently in Facebook Ads vs Google Adwords. Marketers have to consider paid search differently in the two segments. Read More

Web analytics coding for marketing across two or more websites under the same owner. Modifying the web analytics code permits a better assessment of customers across shared websites Read More

Later in the year I have a Blog Post Critique Service going live - I'm giving away three single post critiques for free. Read the rules, comment and tweet, and enter! Read More