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There’s no turnkey solution for an EBS. It has to be built over time, in collaboration with your employees. Finding a “voice” that both represents your company and resonates with your audience may take some trial and error.

Companies that succeed in pulling it off, however, have an asset to bran Read More

If you want to translate your website into another language, you may be overwhelmed with everything that needs to be done.

But if you understand the stages of the project step-by-step, it's easier to tackle.

Here are the 5 stages of a website localization project. Read More

Going into business is both exciting and daunting, and if you get bogged down in trying to cover all the details before you’ve opened your doors (real or virtual) you’d likely put yourself off starting up.
That said, there are certain things you may not know or have perhaps underestimated about st Read More

If you happen to have a sales interview coming up this week, let me ensure you the interviewer will ask you to sell something to them and it could be a pen.

Since pens are quite a common object and are found in most offices, you will be asked to sell that first. And if the thought is already sca Read More

Wouldn’t it be great if you could turn your favourite pastime into a profitable career? All-female business collective, Mama Got This, share some of their best tips. Read More

Entrepreneurship isn’t just for the young. Starting a business when you’re older can be the perfect way to turn a lifetime of experience into something meaningful, take control of your time, and sometimes make a lot more money. Read More

In this guest post, Greg Mitchell discusses how to greatly improve membership retention in a fitness franchise business. Check it out! Read More

Instagram Stories can be a great tool for you to connect with potential customers and increase your businesses sales. We have put together a list of reasons you should consider adding it to your social media strategy: https://bit.ly/2Op3r5K Read More

Sure, starting a small business and turning it into a successful outfit isn’t the easiest of tasks, especially if you’re on a tight budget. You have to figure out where to cut costs to pull it off. Read More

Google favors Facebook shares more than keywords. Yes, don’t get panic, according to a recent study, it has been concluded that Google also ranks websites in the search engine result pages according to the number of likes and shares, etc. on their social media accounts. Read More