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Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t unde Read More

In this post, The Franchise King®, Joel Libava, gives you the franchise definition. It's the answer to "What is a franchise?" And you may be surprised. Read More

Having a higher rank to land on the first page of Google search result is a dream for many website owners. These tips can help you get there. Read More

When you provide Quora answers: You extend your reach across social media channels. Your posts won't get rusty and dusty in your archives when you can breathe new life into them by posting them in your answers at Quora. You boost your SEO with a strong link from Quora. You boost your blog traffic. Read More

If you want people to invest in your idea, then my best advice is first write a business plan, and keep it simple. Don't confuse your business plan with a doctoral thesis or the back of a napkin. Keep the wording and formatting straightforward, and keep the plan short. For minimum content, see my o Read More

March 12th 2019 celebrates 30 years of the history of the web. From the first web page to the way humans connect, communicate, spend and live their everyday lives, we take a look at the major events that have shaped our lives over the past 30 years…

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If you want to succeed in marketing your business, then it shouldn't be about you—it should be about your customers. Using buyer personas is an effective way to create content that connects with your ideal customer. Read More

Since 1987, millions of professionals, students, and everyone in between has been using PowerPoint to create presentations slides for conferences, sales meetings, quarterly meetings and more. I know because I’ve done just that. However, for the past few months, I’ve been testing out and actively us Read More

There are many low-cost, big impact ways to market your brand. Here are a few that are just as effective as more expensive marketing campaigns. Read More

Want to create better social video content? Looking for tips and tools to try?

In this article, 10 video experts share the tactics and tools they use to create successful video content. Read More