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During my tenure on the Customer Success Team at WordStream, I consulted for hundreds of marketing teams. One of the most common problems I saw was each member of each team was working in a silo. The paid media guy was responsible for paid media. The SEO lady was responsible for SEO. The Lead Nurtu Read More

Pictures make content more attractive but GIFs bring it to life. You can go to Giphy for free source of GIFs but you can actually create your own with these tools:

1. LICEcap for creating GIFs grabbed from your screen
2. Gifs.com for making Youtube videos to GIFs
3. Photoshop for advanced user Read More

Retaining software engineers can be very challenging because of high demand. Here are some tips on how to keep them happy in your company.

1. Have less meetings
2. Assign a fair share of fun and in fun projects
3. Be prepared to trade off time and scope
4. Accept criticism from them
5. Rewa Read More

Optimizing your signup process helps increase conversion. Check out these tips:

1. Give users an option for a single sign in
2. Guide your users with visual directional cues
3. Save your customers' time by providing feedbacks during sign up in real time.
Read More

These days, developing systems for your business is a must if you want to grow.

Here are the helpful tips when you develop your system.

1. Know and understand what you want to accomplish
2. Do not reinvent the wheel
3. Use different perspectives
4. Use automation to improve the process
Read More

Trello and Asana grew their user base by using strategies that propagated the apps to teams in organizations.

Here are some of them:
1. Freeware. Allows users to use the apps for free.
2. Work email signup linked work email domain to an Asana account that allowed anyone in the domain to join Read More

Reddit, Inbound and Bizsugar are social bookmarking sites that have thousands of users visiting everyday.

Here is how you can use them to attract traffic to your site.
1. Be a valuable member of the community
2. Start conversations and discuss your content with users
3. Get upvotes to make y Read More

Hack the Process Podcast just closed season 1 with a review of the process of selecting guest and the ideas, insights and stories shared. Here are some of their noted guests.

1. Vinay Patankar http://process.st
2. Tracy DeLuca www.resultsmayvarypodcast.com
3. Pace Smith htt Read More

Social media is a daily habit for most. We wake up in the morning and Facebook. Waiting for morning coffee leads to a scroll through Instagram. A funny scene on the way to work turns into a Snapchat to a friend. Read More

Quality content marketing takes a lot of time and effort—there’s just no way around it. But there are, of course, ... Read More