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Is social media a waste of time for startups and brands? Is it a good use of time, people and money to focus on something that doesn't move the needle? Read More

Being productive on your job seems like a given, but when you ask people from all around the world if they’re being as productive as they can be in their workplace, the answers would surprise you. Read More

There’s no doubt about it, running a business can be pretty complicated. You’ve got to spend your time keeping a lot of different plates spinning all at once, and that can be difficult, to say the least. Read More

Did you ever happen to change your habits in order to improve? Discover how to make a difference by integrating simple habits or routines in your day. Read More

The most important thing an aspiring entrepreneur should know before investing in a franchise is that doing so means not really being an entrepreneur. That’s the advice of Joel Libava, a franchise ownership consultant who is also known as The Franchise King. He says not everyone is suited for franc Read More

For every new deal you close, you probably lost many more prospects along the way. When prospects fail to convert, it can be demoralizing for you and your team. So how do you improve your chances of conversion?

Here are seven tips for turning hot prospects into new clients. Read More

As organic reach craters on social media, our on-again-off-again love affair with email content is back on again. Let's take a few minutes to get caught up. Read More

There are thousands of different social media marketing tools in the market. How can you choose the best ones for your company? It is important to first define the goal of using any tool. Once you know why you started looking for a tool in the first place, what you want to achieve with it and how y Read More

There’s not a one of us who enjoys hearing criticism or complaints about our businesses. Criticism is inevitable, and it’s actually a useful tool if you learn how to handle it effectively. Healthy companies grow and evolve, and customer complaints can actually help you focus your efforts to impro Read More

There are a lot of things you can't do to win more Instagram profiles. You can't use bots, or buy followers directly – that looks bad for your business, and hurts more than it helps (what do you think all those fake or ignorant followers will actually do for you?). You can't veer your Instagram str Read More