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What Does He Do? Allen Nance is a lot of things. He’s an investor, founder, and CEO at WhatCounts (digital, email, social, web, marketing). He’s an investor, advisor, board member of springbot (big data, ecommerce, marketing), InsightPool (social marketing automation), Peachtree Supplies (online of Read More

Marketing Mavericks podcast, episode #32:

LinkedIn, HR resumes, and what social footprint says about you.

Guests: Jessica Miller-Merrell and Rayanne Thorn. Read More

Helpers do what you say, while good help does what you need, without you saying anything. People who can help you the most are actually smarter than you, at least in their domain. Top entrepreneurs spend more time putting the right team in place to accomplish their objectives than they spend on any Read More

According to the Competitive Intelligence Blog , only 19 percent of B2B brands use Instagram. And when it comes to marketers, 22 percent have jumped on the photo-friendly bandwagon. The reason? Instagram is still considered a B2C-centric platform. Read More

You know that panicked feeling you get when you go to reach for your cell phone—and can’t find it anywhere? (Until you realize it’s in your other hand…) You just might have nomophobia: the fear of being away from your cell phone. Coined as a part of a 2010 study on cell phone addiction, the word is Read More

Also called “franchise consultants,” franchise brokers assist franchise buyers with several things. One thing they do is help buyers identify opportunities that may be a fit. But, they do something else, too. Read this to find out what "it" is. Read More

The celebration of Christmas is full of innovative ideas. Not all innovation has to be an invention or product. Innovation can be an idea or a series of ideas. The very concept of Christmas, I think, is a genius innovation. It’s a marketer’s dream, wrapped up as a sentimental holiday celebration. H Read More

How To Get Your Advertising To Work

Are you using sponsored content as part of your marketing plan?

If so, is it working for you, are you getting that all important CLICK? Read More

As I write this, I can see my neighbor’s cat stalking out in the back yard. He’s walking slowly around another neighbor’s vegetable garden. It’s clear to me, that he has an objective; to catch a mouse or a mole. - See more at: http://diymarketers.com/marketing-material-ideas-trade-show/#sthash.xC Read More

In this #TYBCommunity post we have articles on using the new Pinterest smart feed, where the 2015 online marketing and tech conferences are, how to grow your blog, Facebook ad marketing, free wi-fi in restaurants, managing change, customer experience and lots more. Read on to find out how you can c Read More