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Starting and running a company is a team effort. Yes, it takes a leader (entrepreneur), but you can’t do it alone, without a team. Maybe only you and a co-founder comprise the team at first, to provide key skills, back you up, and test your ideas. As the startup grows, the team has to be able to re Read More

“We’re hiring COPYWRITERS!”

As often as this phrase is seen, sometimes you are left wondering what in the world the job of copy writing even consists of. The dictionary refers to COPY WRITING as an advertising gimmick; mainly promoting a product in hopes that it will help produce more sales. Read More

"It isn't easy to predict what marketing strategies will produce viral content. To be sure, we've seen some blundering attempts recently, but take heart: There are some consistent elements in successful campaigns that your brand can follow." Read More

There's a grand misperception among business owners and social media users that follower counts are extremely important. Too much talk and emphasis is placed on how so-and-so has one million followers. The reality is that after a point, none of that matters. It's true that a new business Twitter ac Read More

How to change the title of the link when posting on Facebook. Facebook is notorious for being behind on their cache - it is easy to change your titles - here's how. Read More

Books are essential to improve your marketing, your brand and yourself. View our awesome list of unobvious books every marketer must read. Read More

WordPress is a trusted website building and blogging platform that’s proven popular among small business owners. It allows for easy updates and plenty of customization. And while it appears simple on the surface, there’s a lot to consider when managing a WordPress site. Read More

This infographic from dpfoc visualizes the short history so far of Snapchat as a way to mark its third birthday. It looks at the background to set-up, the controversies along the way, the numbers involved and examines who actually owns the company. Read More

These 4 European startup success stories are helping solve major problems in the business and media markets and their startup success is one you can learn from. Read More

Reading is not just a great source of inspiration. It’s also one of the best sources of practical knowledge that you might one day apply in running your business. So if you’re looking for some nice must-reads to keep the ideas flowing and the inspiration at an all-time high, then these books are be Read More