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Businesses now have the opportunity to communicate directly with their clients online – through social channels, blogs, email, etc. The strategies that the successful ones are implementing involve transparency and authenticity.

To me, this is what Jay is all about. He helps businesses succeed bu Read More

If you're like us then you'll want to keep up to date with news and events regarding HR and our working lives. There are many great sources of content online, Read More

First we had radio. Then we had MTV. Eventually we got YouTube. Now, could music visualizers be the new jam?

Maybe! Because if you’d like to experience electronic band George & Jonathan’s third album, you can of course listen to it on iTunes or SoundCloud, but better still, you can head to their Read More

People generally use honeypot and spamtrap as synonyms but they are different from each other in many ways. Spam traps are divided into two category types: reprocessed email addresses, and email addresses that never persisted (honeypots). Let’s take a look at some of the resemblances and variations Read More

Everyday in your social life, business or personal life communication is the most important factor. Whether you are promoting a brand or business or talking to your client, it is important to use clear and effective way of communication to make a connection with the target. When you are talking to Read More

Kevin Sheridan, an expert on managing virtual employees and author of “The Virtual Manager,” says the biggest problem in managing remote workers is trust. Tips on how to best manage employees in far-flung locations. Read More

Content marketing is nothing new. Neither are the basic elements most content creators have to deal with. These are basically things like graphics, photos, video and of course, copy. But as Ryan Ernst, Director of Communications at The Connor Group, explains, it's the way you use these elements tha Read More

Two things came of a recent report from Forrester Research about the benefit of using Instagram as a marketing channel. One is that the photo sharing channel receives much higher engagement than other social media platforms. (That includes social media powerhouses like Facebook and Twitter!) The ot Read More

Landing page is your first point of contact with customers, where you make your first impression. In a time when consumers are inundated with options and alternative products, an optimized landing page is of immense importance and can help get your message across and dramatically increase traffic a Read More

Landing page is your first point of contact with customers, where you make your first impression. In a time when consumers are inundated with options and alternative products, an optimized landing page is of immense importance and can help get your message across and dramatically increase traffic a Read More