MarciaB2B voted on the following stories on BizSugar

We've looked high and low to find the Internets best social networking sites specifically designed for small business, entrepreneurs, and startups. Here's the ultimate list! Read More

Google Confuses Us with Its Charming TV Appearance

Avatar Posted by jsternal under Advertising
From http://www.digitaltrends.com 5404 days ago
Made Hot by: Jed on February 11, 2010 3:10 am
Riddle me this, Google execs and PR department: Why did Google choose to market its search engine—probably the only product that doesn’t need advertising—in a very expensive Super Bowl commercial? That, Google, is the only real question we have for you. Why market something that’s already a winner in its space and beyond? Google’s search engine already holds roughly two-thirds of the market. Read More

Franchise Prices Slashed! Huge Rebates! Yada, Yada, Yada...

Avatar Posted by franpro under Franchises
From http://www.thefranchisekingblog.com 5404 days ago
Made Hot by: alastair on February 12, 2010 9:54 pm
Will 2010 be remembered as the year franchising as we know it, went totally down the tubes? Check this out; In an effort to boost sales of new franchises, a certain franchise coaching company has decided to offer rebates... Read More

New Eyes Rectify SME Blindness

Avatar Posted by rhodanmc under Management
From http://rhodanmc.blogspot.com 5404 days ago
Made Hot by: Jed on February 10, 2010 9:10 pm
One effect of suffering from the "can't see the forest for the trees" syndrome is that a SME Business Owner can start to live wholly in their own world, and eventually lose sight of the bigger, business picture. I call this affliction SME Blindness and this article explains what to do about it. Read More
Is your customer service focused on your marketing efforts or improving the customer experience? Is every interaction with your customer base an opportunity to sell more product? Is there ever a time when you should suspend your marketing activities? Read this post to find out when marketing can kill your customer service. Read More
In his book, The Seven Habits of Highly Effective People, Dr. Stephen Covey recounts a conversation with a man who hated attending out-of-town training events. The man explained that his wife calls and hounds him on every detail of the day, whom he dines with, etc., and that he felt imprisoned by it. Read More

Generating More Leads with Video White Papers

Avatar Posted by WhitePaperPundit under Online Marketing
From http://www.whitepapercompany.com 5407 days ago
Made Hot by: tiroberts on February 8, 2010 4:25 am
Interested in a new way to generate leads with white papers? Consider the "video" white paper. For companies that employ them, this novel approach to white paper marketing can generate a substantial number of incremental leads for the cost of about two standard white papers.

This post will show you how one company substantially increased the number of downloads for their white papers and incr Read More
If you want to retain your best talent, be able to draw the best talent and increase your business all at the same time, it's possible. Entrepreneur.com reports that the key is to create an employee benefits program that rewards employees for generating more business. Follow the link for more details. Read More

10 Small Business Lessons From Zappos

Avatar Posted by TomBirches under Marketing
From http://www.openforum.com 5426 days ago
Made Hot by: HeatherStone on January 20, 2010 2:41 am
Stories of Zappos, the online shoe retailer, and how they have pioneered a new way of doing customer service, using social media, and selling products online are now all over the business and trade media. From their policies such as paying new recruits to quit within their first 60 days (arguing it costs less in the long run) to having a manifesto of ten principles that guide their customer servi Read More

Do Steroids Help Salespeople Sell More?

Avatar Posted by SkipAnderson under Sales
From http://blog.sellingtoconsumers.com 5427 days ago
Made Hot by: WayneLiew on January 19, 2010 1:00 pm
Steroids have been in the news this past week with Mark McGwire's admission that he used steroids while playing Major League Baseball in his interview with Bob Costas on the MLB network. Read More
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