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Gone are the days where department heads were the only bridge between departments. Or are they? Many small businesses seem to model their processes after bigger companies, in the hopes that they'll grow into them. But there are good reasons why lateral communication is good for your startup or smal Read More

Landing pages are a great marketing tool for any business. If you want to start an online business, landing pages are just as essential as the goods or services you plan to sell. However, what is the purpose of a having a website if you cannot generate any visitors? Read More

Throughout the weekend of June 27th - 29th, an amazing collection of expert speakers and panelists came together to share their knowledge and wit and wisdom with all of us bloggers. In this, the second annual Virtual Bloggers Conference, Chef Dennis Littley once again assembled an incredible series Read More

Business owners need to create content for their websites.
And you, as blogger, need to write quality articles for your site.
Yet, many people have trouble deciding how to create this content.
It really is an easy process that can be completed in just a few steps. Read More

How would you like to get attention from the media? We are living in a time when hiring a publicist is just about unnecessary. Christina Daves and I have a much needed conversation about how you can get a lot of attention from the media without hiring a publicist. We have a lot to talk about, so I' Read More

The sick leave, the reduced productivity, and other by-products of following and actually watching football matches is costly for business. How costly? Read More

Creating a buyer-focused content strategy needs information on your buyer, but more importantly, the concerns that exist in the purchase of that product. Dylan Mazeika from BuyerZone's content team explains steps to combine the information you know about your customers, with the product information Read More

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. I can attest from experience that publishing a regular blog to properly showcase your bra Read More

I’ve discovered the secret to success. Spend a few days doing something completely different. Stretch from your comfort zone. Make new friends. Clean up your attitude. Then quickly go out and talk with as many really smart people as you possibly can. Sometimes you have to do something different. Read More

In today's society consumers expect instant service; if your product requires a longer term commitment or a greater investment of time, look at how you can break the bigger picture down into bite-sized chunks that your customers can easily consume. Read More