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PPC campaigns optimization. Are you new to paid advertise marketing? You should know how to optimize PPC campaigns for better RIO. Read More

There’s no instant formula for building a successful enterprise, but if you’re trying to make your brand more customer-centric, then you’re on the right track.

But how can you make sure that your brand, together with your call center, is doing a good job of capturing clients’ interests? Read More

In an increasingly competitive marketplace, how can you ensure your business stands out?
A new infographic by Rockville, Maryland-based content creation tool Visme reveals ways to increase the value of your business. Two things that stand out the most when winning against the competition are uniqu Read More

We've talked about chatbots and how much they cost before: These programs open up chat windows on sites and talked directly to customers. They have some handy AI (very advanced AI in some cases) that allows them to carry out real conversations with people at any time, and can be programmed to handle Read More

Video annotations on YouTube gave us the opportunity to add interactive content to our videos. We could add text overlays, spotlight features and best of all links to our websites. Unfortunately those annotations do not work on mobile devices. Watch this video to find out what you need to do now th Read More

Increasingly the buyers journey is now done online. Even B2B customers have adopted consumer-like behavior. They now conduct product research online and often make purchasing decisions without a sales rep’s involvement. Those B2B customers who engage with sales agents are already 57 percent of the Read More

My favorite trick for bringing your target audience to life and helping you connect with them on a whole new level. Read More

Are you bored with your daily rut of life and want to live a better life? Do you know it doesn't take much to make your life better? Just some simple changes to the way you think can make your life better by bringing you more happiness and success. Yes, it's possible to take your life to the next l Read More

The two terms, Machine Learning and Artificial Intelligence, are used interchangeably but are they the same? As Forbes explains, Artificial Intelligence (AI) is a broader term and refers to a way of machines working ‘smartly’. Read More

What do 90% of your clients do before buying any professionally provided service?   Answer: They read your company’s online reviews.   Just yesterday, I saw a coworker of mine ditch a roofing company because of all the negative reviews. Read More