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With Small Business Saturday just around the corner, it’s time to start thinking of ways you can use the occasion to promote your business. While sales and discounts can be great, there are actually plenty of other ways small businesses can promote their products and services on Small Business Satu Read More

The Business of Good: Social Entrepreneurship and the New Bottom Line challenges the assumption that to “do good” a business can’t be profitable. As the book cleverly points out, we applaud business owners who build the trendiest app and make millions. We don’t applaud when a charity or business, t Read More

Yeah Buddy!

YouTube is a beast, it’s possibly the most powerful media out there, and I’m not talking about making money with ads… not that it’s a bad idea, a million views will get you a few thousand bucks, but why stop there? Read More

A blog can help small business owners improve brand, build website traffic, generate more leads and increase customer satisfaction leading to business growth. Read More

Some time ago you needed to achieve success and size before venturing into international markets. However, international customers have found you through social media, US trade shows and technical papers. In order to manage international growth your company needs to be directly involved in internat Read More

Text message marketing is an important component of a multi-channel mix. Here are six best practices to help clients generate more leads from texting. Read More

There is more to content marketing than just writing articles to convince people to buy. Content marketing articles are not sales pitch; they are meant to inform, educate and engage your audience.... Read More

Do you want to give your employees gifts for the holidays? A gift from the boss is a thoughtful touch that makes your team feel appreciated. Read More

In the back of a taxi, rattling over a bridge into the Old Town. I didn’t get a lot of sleep last night. I’m feeling a bit sick, driving over tram lines on my way to a cafe. Soon, I’ll order a coffee…

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The IoT will allow businesses to integrate their brick-and-mortar and online stores to give shoppers the ultimate flexibility in how they buy the products they want. Read More