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Print newsletters should have died a long time ago... what with the internet and email. But a funny thing happened on the way to the funeral. The print newsletter suddenly became Lazarus and a resurrection took place.
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In their panic to save money, wild-eyed and frothy-mouthed entrepreneurs begin looking suspiciously at their marketing plans. On the surface, advertising cutbacks would seem to be a logical choice. It's a tempting— but very dangerous strategy. Read More
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Most businesses are simply out of sight and out of mind because they allow their customers to forget about them. Print newsletters will cure this 'Marketingng ADD' with these four strategies. Read More
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6 solid reasons why print newsletters need to be part of your marketing mix. Read More
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Suppose everything you thought you knew about newsletters was DEAD WRONG? Here are 7 proven tips to create a marketing customer newsletter that is a profit-producing, client-retention, referral generating tool that really works. Read More
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