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Whether it was mourning the loss of an entertainment hero or fueling a political protest, social media was empowered while empowering the people. Addthis analyzed 14 million global websites to look how different events change the world through social activity, every single day. Their study found th Read More

The University of Southern California’s library and information science department (librarysciencedegree) gives us this infographic on Google. In May 2014, Google was 68% of the search engine market in the United States; that number has been on the rise since Google was created. In 2000, there were Read More

Building your content marketing strategy is an incredibly important aspect of your overall marketing for your business.

Unfortunately, it is also probably one of the most overlooked process in the digital marketing world today. Building a content marketing strategy

Your content strategy is th Read More

Do you know that facebook is introducing many new features this month. See here Facebook to Turn Messenger into a Platform Similar to Snapchat Read More

The end of March is packed with some big events. ICON 15, Infusionsoft’s small business user conference, kicks off March 30. Meanwhile the AM DAYS Affiliate Management Days Conference will begin the same day. Are you planning to attend either of these events? If not, never fear. Our calendar inclu Read More

As most business owners have read, we live in a world where customers are harder to acquire and harder to retain.
Customers have an increasing array of options for almost everything. To survive, businesses have unleashed business innovation at an unprecedented level.
Businesses now focus on impro Read More

I recently ran across that old chestnut ‘expect the unexpected’ in a newspaper article and for a reason I don’t entirely understand, it kind of ticked me off.
Being prepared is one thing. But I submit, it’s entirely unreasonable to exist in a state of constant anticipation of something completely Read More

In any business, your customers or clients are incredibly important. You have to connect with them, learn from them, and maintain relationships with them in order to succeed. There are so many different ways to connect with customers. And members of our small business community have some tips to he Read More

Andrew Leibenguth started his website, TamaquaArea.com, as a hobby to keep busy after returning home from Iraq. And it continues to be a hobby, but one that small business website operators can learn from too.
Last year, the website received more than 1.2 million hits. And since 2010, Tamaqua Read More

Small business is in the biggest decline since the industrial revolution.
They’re losing ground to bigger businesses, who, in addition to economies of scale, enjoy a data advantage. In today’s environment, companies with the ability to collect, analyze and decide based on data win. Technological b Read More