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When content marketing works you've replaced interruption with integration, heavy sales pitches for education and one-time customers with lifelong partners... Read More

Grow your email list: learn how to use email marketing and Facebook promotions to build your email list. Read More

What are you doing to increase credibility at your small business? By Melanie Rembrandt Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name? Well, instead of ... Read More

Small business entrepreneurs looking for growth strategies may want to look to high growth industries to outpace projected economic growth numbers. Read More

Pricing is one of the core 4Ps of marketing. It’s integral to achieving your business objectives. For most businesses, this translates to profits, aka ROI. Scared of dealing with numbers, marketers, business executives and solopreneurs guess at the “perfect” price rather than ensuring their prices Read More

We've seen digital technology disintermediate everything from record companies to university curriculum. Yet banking has remained rather immune to all this disruption. Read More

While content is 2013’s marketing mantra, to achieve their business goals, marketers must break through the noise (aka bs) to get their information read. As a marketer, you're up against a sea of messages competing for your prospects' attention. Creating and distributing content that reaches your t Read More

Do you know that Google announced a major redesign for profiles and pages today? I wrote an article about the news for Examiner.com and had to take a few screenshots to show participants in one of my upcoming workshops. Read More

There’s been quite a competition between social media and SEO lately. Social Media or SEO? Which one of the two plays a more important role in your strategy. Read More

Use these ten tips to identify great ways for you to turn your expertise into a profitable product. Take what you know and package it into something your readers want. Read More