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It’s not often that one gets asked by a publisher to contribute to a book as an “expert” so when the call came in a few months back, I did my own due diligence to check on both the validity of the firm itself as well as vetting the “other experts” too.

And yes, I did spend some hours looking at Read More

Mid-level or even top executives who “grew up” in large companies often look with envy at startups, and dream of how easy it must be running a small organization, where you can see the whole picture and it appears you have total control. In reality, very few executives or professional stars from la Read More

In this latest #TYBCommunity post we have how a business gained nearly 450,000 likes in one year, wrong advice for twitter marketing, lots of content marketing strategy, social media marketing, repurposing blog content, strengths and weaknesses from Richard Branson and lots more. Read on to find ou Read More

It’s no secret that distractions can still be a problem for B2B telemarketers.

However, underneath are plenty of psychological factors that easily complicate the issue. To make sure they don’t, here are two categories for them: Internal and External. Read More

How do you stay in touch with your online ambassadors, customers, listeners and readers?

Stay tuned for the next episode of TrendPal podcast. In the meantime, please listen to our latest episode, We Will Be Back. You are welcome to check out our new contact page. Please, don’t hesitate to ask us Read More

As 2014 comes to an end, it is time to reflect on what went wrong, what went right and what changes happened in digital marketing this past year. Read More

Forget the pitch just a moment, and let’s focus on another aspect of content marketing—campaign storytelling. Particularly for rewards- and donation-based crowdfunding, campaign storytelling adds another dimension to projects: it tugs on people’s emotions, in turn converting them into advocates and Read More

Good coaching doesn't just bring out the best in only athletes. In this guest post from cleaning franchise MaidPro, discover why top level support through business coaching in franchising makes perfect sense too. Read More

How well you’ve mastered the skill of how to stay focused on the task at hand is going to determine your level of success. If you are able to stay focused at work, or at school, and on your goals, you’ll be productive, you’ll get things done and you’ll reach your goals in record time. Unfortunately Read More

Need an SEO audit? We check out the top 6 SEO audit tools that can help you improve your search engine ranking. Read More