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Fact: People are five times more likely to post a user review when they are upset. This means that the Internet is full of negative reviews, and some of your most important traffic and shares often go towards those Debbie Downers. And it’s not just on Yelp! or TripAdvisor anymore. Your small graphi Read More

Experienced entrepreneur Bruce J. Bloom says the key to selling your business to potential customers is to grab them in the first 20 seconds. To do this, Bloom says the important thing is to hone your "elevator pitch." This is not the pitch you hear about entrepreneurs giving to Venture Capitalists Read More

For those entrepreneurs who understand it isn't the product but the pitch, Joe Ades may just be your new hero. The famed Park Avenue pitchman who honed his street selling skills in his native London. The strangest thing he's ever sold, he says, was Christmas trees in February. He taught his daughte Read More

Spock used logic in his decisions and never considered the people around him. Captain Kirk made his decisions based on the needs of his people, considering their motivations and emotions. How about you? Read More

You’re already sharing content with your social followers and engaging in conversation. Great. Welcome to 2010. Now it’s time to master something new in the realm of social.

Social media is constantly evolving, and brands are continually coming up with new ways to leverage it to connect with peo Read More

No doubt about it, the popularity of social media has had some effects on email and newsletter marketing. But that being said, newsletter marketing still remains one of the cheapest and smartest means of business marketing as the contents are usually sent to targeted audience or recipients. Check o Read More

In the US, many entrepreneurs see grants as “free money,” since they are not loans and don’t have to be repaid. A grant is not an equity investment, so the entrepreneur doesn’t have to give up a stake in the company either. Typically they can be used to fund product development and commercializatio Read More

If you’ve been stymied by Facebook advertising, you’re not alone. Learning the difference between Custom Audiences, Facebook Exchange, Power Editor and re-targeting can make a novice’s head spin. This new infographic, from 909c lays it all out take a look at the infographic.
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Coding — I avoid it whenever and wherever possible. That’s one reason why I’m an avid, unflinching believer in WordPress plugins for the simple fact that someone else has already taken care of the hardest parts for me. Read More

Nowadays, clinets of #SMB will first turn to the Internet to find not only products and pricing but also recommendations of others. Having website have become a must-have in almost every trade. Now the question is “Why do I need a usable website”? So, exactly why SMB needs usability? Read More