BizSugar.com › User › MattMcGee › Voted

There are right reasons and wrong reasons for choosing a keyword. This article will shed some light on the issue. Enjoy Read More

This is the 3rd of a 5-part series I'm writing on SEO for (local) blogs. The ideas and tactics aren't specific to just local blogs, though. I talk about optimizing separate phrases in the article headline vs. the title tag, URL optimization, etc Read More

A look at the Old Spice YouTube commercials that have become instant viral successes on the Internet. How did Old Spice succeed & why do we find it so interesting Read More

Yahoo Answers is commonly referenced as a top social media site for small business owners. Its strength comes from its ability to help SMBs establish authorit Read More

Romance is a number one selling genre for a reason - and that reason isn't Fabio.  Romance taps into human emotions and new product developer Kimber Chin, Founder of Business Romance, uses her career as a romance writer to help clients successfully launch winning products to eager new audiences Read More

Few things grate on me more than hearing my fellow SEOs talk about how easy local SEO is. There’s less competition! The competition isn’t SEO savvy! Keyword choices are limited! It’s a piece of cake, they say. That’s about as accurate as me saying that traditional SEO is a piece of cake. Sweeping generalizations are often wrong, and this shows why local SEO isn’t as easy as many think it is. Read More

Good SEO content does more than just help a site get rankings. It lets visitors know their search was successful, provides them the information they need, and leads them through the conversion process to achieve leads and sales (or whatever else is a conversion to you. Read More

The New York Times published an article this week with several good examples of small businesses using Twitter. One is Humphry Slocombe, an ice cream shop in San Francisco. It seats 14 people, but has close to 300,000 followers. How Read More

The Pew Research Project has put the value of small business reputation management into numbers: 44% of online adults say they have searched online for information about someone whose services or advice they seek in a professional capacity, like a doctor, lawyer or plumber. Read More

Every sale you make is worth more than the cost of the products or services charged in that one transaction. The question is, from now until death, how many customers come back for repeat orders, how often, how much do they spend, how how does that affect your PPC campaign Read More